SubRosa, founded by Grampians born and bred winemaker Adam Louder and his partner Nancy Panter, is a micro-winery in the Grampians, Victoria, producing 400 cases/year of handmade, small batch, low intervention wines. SubRosa wines are crafted with passion, inspired and influenced by the rugged Grampians and Pyrenees ranges of Victoria. Adam is currently 39 years old, he has completed 34 harvests in regions including the Grampians, Pyrenees, Margaret River, Bordeaux and Napa Valley. SubRosa is Latin for ‘under the rose’. In ancient times, a rose was hung over the table as a mark of secrecy. What was said or happened around the table, stayed at the table. 

Adam is passionate about a low intervention approach to winemaking “I guide the grapes from the vineyard to the bottle and let the grapes do all the hard work. Kinda wanted it fresh and approachable” His intuitive winemaking style focuses around minimal intervention – with little or no additions throughout the process, the grapes are handled gently, with wild ferments, no filtration or fining. Organic practices are used for all winemaking, but SubRosa is not certified organic.